Millennials are changing the world, and the world is changing for millennials. Whether they like it or not, every industry has had to adapt to the unique qualities and tastes of this new generation. Of course, the fashion industry is not an exception, and may even reflect a unique manifestation of the rapid changes brought about by this rising demographic of consumers. Here, we will look at how millennials are influencing and shaping the way the fashion world works.
If there's a phenomenon that heavily changed the fashion industry in the last couple of years, that would definitely be related to streetwear and its "designer side". With many brands coming out from nowhere, like Anti Social Social Club and KITH (to list a few), there is definitely a dark side that not many are covering, which is related to the actual quality of the products. Let's analyse the matter in more detail.
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Outdoor apparels get a modern touch with new designs and styles
"It’s been nearly a decade since designers reinvented activewear for everyday use, their popularity continues to soar. This was particularly... Read more
Zara’s sustainability moves positive but needs indepth approach
"Making sustainability its immediate goal, fast fashion giant Inditex the makers of Zara pledged to only use organic, sustainable and... Read more
Women’s clothing imports from China faces US tariffs
"For the first time, the next round of tariffs by the Trump administration will target apparel imports from China. A... Read more
India: Boost synthetics, low duties, compliance to revive textile industry
"With low growth in synthetics, Indian apparel industry stands to be less competitive. The synthetic segment in India failed to... Read more
Political insensitivity forces fashion brands to apologise to China
"In a classic case of political insensitivity backfiring, many reputed brands such as Versace, Coach and Givenchy had to apologise... Read more
Brands explore new strategies to make the most of omnichannel retail
"Though six out of ten consumers use at least one digital channel for their shopping of apparels and garments, retailers... Read more
A humanistic approach to attack thoughtless clothes consumption
"A recent survey by McKinsey & Company reveals around 60 per cent of all clothes produced end up in incinerators... Read more
US-China trade war to reduce ‘Made-in-China’ labels
"It all began a year ago with the US administration, under the leadership of President Donald Trump, imposing a 25... Read more
AEPC, ILO team up to launch compendium of good management practices
"Not immune to the challenges of recession, unemployment and sustainability in consumption and production, India’s RMG exports has been hovering... Read more
New innovations, strategies spurring growth of wool yarn
"Wool manufacturers are innovating with new crossbred yarns leading the way for the creation of trans-seasonal apparels and other innovative... Read more